Ayurveda, as a science of health, shall have an increasingly important role to play in our society. Its holistic approach that combines aspects of life style, diet and also natural but effective therapies offers many alternatives to maintaining health. Especially this last fact is very important in view of the general tendency of an aging population in Europe.
In view of the above the Association has selected as its aims:
- To work actively for maintaining the availability of ayurvedic products on the European market
- Promotion of the classical Indian science of health Ayurveda and Indo-European Naturopathy in Germany and Europe
- Boost awareness of a pro-health oriented life style in the public – also through lectures, seminars and workshops
- Conduct training programs
- Promotion of research in the application of ayurvedic plants and products
- Generate scientific documentation on characteristics and effects of ayurvedic plants and products
- Promotion of corresponding literature using different media for the same
- Press and Public Relations for Ayurveda and the ayurvedic branch